He steered a big comeback at Puma. Could Bjørn Gulden do the same for Adidas? | Vogue Business
Bjørn Gulden Officially Named CEO of adidas | Hypebeast
Adidas Confirms Gulden as New CEO – WWD
CEO Letter | PUMA GB 2019
Bjorn Gulden to move across a German village, as he moves from PUMA CEO to adidas CEO - runblogrun
Bjorn Gulden: refocusing a company around its core values | Financial Times
Puma CEO Gulden set to become new Adidas head -source | Reuters
Article: Puma appoints Arne Freundt as CEO as Bjorn Gulden resigns to join Adidas — People Matters
Puma chief Bjorn Gulden named new Adidas CEO | Business and Economy News | Al Jazeera
CEO Bjørn Gulden on the big Puma comeback | Vogue Business
Puma CEO Set to Join German Rival Adidas - Footwear Insight
Norske Bjørn Gulden blir ny toppsjef i Adidas – E24
PUMA® - PUMA APPOINTS BJÖRN GULDEN AS NEW CEO
Bjorn Gulden officially leaving Puma for Adidas
Puma CEO Björn Gulden Plans on Making the Brand a Hit in the US – Footwear News
Adidas in Talks With Puma's Gulden to Replace CEO Rorsted (ETR:ADS PUM) - Bloomberg
PUMA CEO Bjorn Gulden on how Arsenal deal will rejuvenate the company - Sport360 News
Adidas swipes new CEO Bjørn Gulden from rivals Puma | Fortune
Adidas Appoints Puma Boss Bjørn Gulden as CEO - WSJ
Adidas appoints boss of rival Puma as CEO after Ye fallout - ABC News
CEO Bjørn Gulden on the big Puma comeback | Vogue Business
Bjørn Gulden confirmed as Adidas chief executive | Financial Times
Adidas eyes 'new era' with Puma's Bjørn Gulden as CEO | Vogue Business
Interview with PUMA CEO Bjørn Gulden about homosexuality in men's football and his former career as an athlete - PUMA CATch up
Not having fun is a waste of time!” - PUMA CEO Bjørn Gulden and Giorgio Chiellini Talk About Leadership | Business Wire
Puma CEO Bjorn Gulden in talks to succeed Kasper Rorsted as Adidas chief
Adidas Officially Names Former Puma Chief Bjørn Gulden as Next CEO – Sourcing Journal
PUMA SE on Twitter: "CEO Bjørn Gulden reveals PUMA's strong finish in 2015. #ForeverFaster Full financial report: https://t.co/UDpWvHfazn https://t.co/Oo3PSLATVh" / Twitter
